How the sequence works.
Each phase serves a specific purpose — skip one, and it changes what the other two can achieve. OPEN prepares the skin's surface so it's truly receptive to what follows. TREAT delivers a concentrated, precisely matched active-ingredient system exactly where it's needed — supporting the skin's own cellular function and structural stability. CLOSE locks in these actives and rebuilds the skin's protective layer, so the effect lasts instead of evaporating within a few hours.
This sequence is also why MBR formulations keep evolving. Through Constant Progress Development (CPD), the active-ingredient system of the TREAT phase is updated as soon as a more effective option becomes available — without waiting years for a full relaunch. You can find out in which order to apply your products in the morning and evening in our guide skincare routine order.
Phase 1: Open
Prepares the skin's surface so active ingredients can actually penetrate — clearing the way before anything else is applied.
Phase 2: Treat
Delivers a concentrated, matched active-ingredient system exactly where the skin's condition calls for it.
Phase 3: Close
Locks everything in and rebuilds the skin's own protective layer, so the result actually holds.
The Result
The MBR Effect
The result MBR is known for doesn't come from any single product — it comes from Open, Treat and Close working together, in sequence. Skip a phase, and the other two can't fully do their job. Used as one system, that's when the MBR Effect actually happens.
Featured Collections
Phase 1 · Open
Phase 1 · Open
CHF 111.00
Phase 1 · Open
![A woman with braided hair holds a green and white pump bottle labeled 'MBR' against a clean light gray background. [AI]](http://mbrskin.com/cdn/shop/files/MBR_Produktfotos_Pure-Perfectoion-100-N_0003s_0001_01430-Pure-Perfection-100-N_-Hydrating-_-Lifting-Toner_3.webp?v=1789980011&width=2048)
CHF 294.00
Phase 1 · Open
From CHF 67.00
Phase 1 · Open
CHF 104.00
Phase 1 · Open
CHF 165.00
One system. For every line.
Every MBR care line follows the same OPEN – TREAT – CLOSE sequence. What changes is the formulation within each phase — cleansing, active ingredients and finishing textures — each tailored to the skin condition that line addresses.
Ready to find your personalised routine?
Two minutes. One scan. Your personal skincare routine.